An Arthmate Company

New Car Loans for Real India

Onura is a human-centered, technology-led car-financing platform built to expand credit access for underserved buyers, while creating clean, secured retail assets for bank partners.

Human-first finance with institutional credibility

We combine feet-on-street sourcing and digital journeys with bank-grade credit discipline. Onura works as a partner, not just a lender, simplifying underwriting and helping buyers move forward with speed and transparency.

Human-First

Empathy and clarity across the loan journey, with assisted onboarding at the dealership and on mobile.

Technology-Led

Rule-based workflows, e-KYC and digital data rails compress decision timelines and increase consistency.

Bank-Grade

Built with NBFC discipline and controls so partners can scale retail books without operational sprawl.

Inclusive Reach

Designed for tier 2+ markets, self-employed and new-to-credit borrowers often missed by incumbents.

Built for banks, dealers and borrowers together

Dealer-first sourcing

Fast pre-qualification

Policy-led underwriting support

Inclusive borrower coverage

Portfolio monitoring discipline

Scalable partner model

Built for the white space

  • Self-employed and informal-income buyers without standard salary slips
  • New-to-credit customers with thin or no bureau history
  • Tier 2+ geographies with fragmented lender coverage
  • Smaller and multi-brand dealers outside captive finance networks

Risk and governance discipline

  • Secured loans via hypothecation of financed vehicles
  • Risk-based pricing with controlled LTV and underwriting gates
  • Granular EMI cash flows across diversified retail borrowers
  • Policy-led monitoring with clear bank-NBFC role separation

Apply for a car loan with guided assistance

Submit your details and our team will support you through eligibility, document checks and lender mapping. We focus on faster turnaround and transparent communication.

Step 1

Share your basic profile, city and expected loan requirement.

Step 2

Our team validates eligibility inputs and coordinates required documentation.

Step 3

Suitable lender options are mapped and the case is progressed to approval and disbursal readiness.

Apply for Car Loan

Share your details and our team will help you with next steps.

Connect

Get in touch with Onura

For partnerships, dealer onboarding, media or business queries, connect with our team and we will route your request to the right function.

Partnership and lender programs

Reach out for co-lending, sourcing partnerships, risk policy alignment and pilot roll-outs.

Dealer and channel onboarding

Connect for dealership integrations, process enablement and launch planning across geographies.

Support and corporate queries

For media, governance, operations or business communication, submit your request below.

Contact Us

For partnerships, alliances and operational discussions.

FAQ

Frequently asked questions

How quickly can Onura respond to a lead?

Response times depend on data completeness, but the process is designed for fast assisted turnaround.

Do you support self-employed borrowers?

Yes. Onura is designed to serve both salaried and self-employed borrower profiles.

Can dealers partner with Onura directly?

Yes. Dealer onboarding is supported through channel enablement and operational setup.

How do partner institutions engage?

Use the contact form for partnership discussions, policy alignment and pilot planning.

Built to scale with partners

Demand is deep, the customer gap is real, and the operating model is ready. Onura helps partners expand reach, originate cleaner retail assets, and scale with controlled execution.